The Baltimore Ravens put together an outstanding season but fell short in the Divisional Round of the NFL playoffs. Once again, Lamar Jackson delivered a record-breaking campaign, further cementing his place in league history.

The Baltimore Ravens are gearing up for another deep playoff run, and Lamar Jackson is stepping up not only on the field but also as a recruiter. The star quarterback recently made headlines after attempting to lure Cleveland Browns defensive star Myles Garrett—2023's Defensive Player of the Year (DPOY)—to Baltimore through social media.

Here is why Baltimore Ravens quarterback Lamar Jackson, a former star for Louisville football, should win the NFL MVP award on Thursday.

Baltimore Ravens quarterback Lamar Jackson could win his third MVP award at the 2025 NFL Honors. Here's what to know about the former Louisville player.

"As a quarterback, your goal is to be the best player you can be to help the team, and certainly Lamar is doing that," said Peyton Manning.

It was two days before Christmas and Lamar Jackson’s name was percolating again in the NFL Most Valuable Player conversation. The Ravens quarterback had just come off a five-touchdown performance against the New York Giants,

The Baltimore Ravens had a great regular season and will most likely see Lamar Jackson win his third MVP award, but they again fell short in the playoffs. Now it's back to the drawing board as they attempt to figure out what has to be done to finally get over the hump and make it out of the