With National Signing Day but a formality, the Texas Longhorns are the 2025 recruiting champions. How did UT do it?

The Coraopolis-based retailer announced that it had inked a multi-year deal with the University of Texas at Austin Athletic ...

The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship that names DICK'S as the "Official Sporting Goods Retailer of the Texas ...

The 2025 season sees the Texas Longhorns in a new conference, but expect similar success for Reese Atwood and Co. Since the program launched in 1997, Texas Longhorns softball has been a consistent ...

Pennsylvania-based retailer Dick's Sporting Goods announced that it inked a multiyear deal with the University of Texas at Austin Athletic Department to become the "Official Sporting Goods Retailer of ...

Fresh off a second straight appearance in the College Football Playoff semifinals, Texas head coach Steve Sarkisian has secured the nation’s top ...

According to the release, in addition to "co-branding with the iconic Texas Longhorns logo in Dick's marketing campaigns," the sponsorship will also include student-athlete influencer marketing ...

PITTSBURGH, Jan. 30, 2025 /PRNewswire/ -- Today, The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship that names DICK'S as the ...

In addition to co-branding with the iconic Texas Longhorns logo in DICK'S marketing campaigns, the sponsorship includes prominent student-athlete influencer marketing activations through name ...