Roger Federer is a marketing powerhouse on his own, and it's best put in Nike's former tennis director Mike Nakajima's words ...

Roger Federer appears alongside Elmo in a new Super Bowl commercial for the running shoe brand, On, that has them debating ...

Before Federer, Kei Nishikori was the biggest name wearing the Japanese brand, which is most ... is struck on Centre Court: Roger Federer is wearing Uniqlo. Shoes remain with Nike.

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss ...

Young, vibrant personalities are part of On's foray into tennis sponsorships that feature young, charismatic athletes from ...

At different times he has switched apparel brands. Same goes for his footwear. But the one constant during Roger Federer ... with his signature On shoes, it keeps Federer a major name in the ...

Sneaker brands always love the Super Bowl, and this year, viewers can expect surprises. Elmo is making an appearance with ...

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

Iga Swiatek, the Polish WTA World No. 2, unveiled a new signature custom-made shoe. The latest kicks feature her words engraved on the side, which she borrowed from singing superstar Taylor Swift.