PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

IN The Style, the fast fashion brand that was known for its countless celebrity collaborations, is said to be on the brink of ...

Activewear Size, Share, and Trend Analysis By fabric, the polyester segment led the global activewear market demand and is expected to reta ...

From expertly tailored silhouettes to soft, curve-loving fabrics, these 15 flattering sweaters are worth shopping for 2025!

The newest member of the 2025 rookie class for Sports Illustrated Swimsuit is only 22 years old, but her résumé is quite ...

Cacique Intimates, the leading large cup and large bust bra brand, has cracked the code on an unlined bra that lifts and shapes without sacrificing comfort. Say good-bye to bulky bra padding and say ...

Yet, on a recent trip to a Philadelphia public pool with a friend and her kid, it occurred to me that it could be nice to have a one-piece in the mix. Not to hide my body, just to ensure I can splash ...

Aside from that, pear-shaped bodies can benefit from styles with eye-catching tops, like ruffled bikinis or bandeau tops. Always remember that athletic builds should choose swimsuits that add curves ...

The author of the “Chubby Diaries” encourages people of all shapes and sizes to embrace adventure travel and conquer fear ...

Sera Swimwear's inaugural collection will feature premium fabrics, proprietary design, and impeccable craftsmanship, setting a new standard in the industry. This is more than a brand launch - it's a ...

Whether you’re escaping the cold with a beach vacation or simply want to get a head start on summer shopping, know that ...

Along with each brand’s website and a short description, we’ve included the original publication date of each features or Q&A ...