In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...

Thirty-one years ago, Grapevine High School decided to fight skinheads in its school by the most ridiculous method possible: ...

Though the deal is new, Hines is well versed in all-things Jordan when it comes to shoes. When she's not hooping, she is ...

These skins were originally planned to release with #Fortnite Kicks/Shoes compatibility ... it’s a sign of copyright issues ...

The most expensive Nike sneakers ever were worn by the all-time great basketball player, Michael Jordan. Over the years, Nike ...

Foot Locker has recently pushed more deeply into the basketball category, leveraging partnerships with brands like Nike and ...

With the high school football state playoffs beginning this week, this is a good time to check in with some of the award races across the state.

Before Caitlin Clark even struck a shot Wednesday she was showing off the shiny gold soles on the bottom of her custom Nike ...